Since 2003, KW Cares has awarded 7,200 grants, more than $66 million, to KW® associates and families
AUSTIN, TEXAS MARCH 31, 2025 — Keller Williams Realty, LLC (KW), the world’s largest real estate franchise by agent count, has donated $1.5 million to KW Cares, a 501(c)(3) public charity created to support KW affiliated associates and their families.
“We are committed to standing beside our associates in times of crisis,” said Gary Keller, executive chairman and co-founder of KW. “KW Cares is our culture in action, and we’re proud of what we have accomplished together to support our people.”
In 2024, KW Cares awarded 497 emergency grants and 141 catastrophic hardship grants to KW® associates and their dependent families facing financial hardship due to a sudden emergency. In total, KW Cares awarded more than $4.8 million in grants and disaster relief last year.
“Along with KW’s support, we want to thank all our donors who continue to contribute to KW Cares,” said Alexia Rodriguez, CEO of KW Cares. “Last year alone, we affected the lives of thousands in our KW family through assistance, support, and love when they needed it the most.”
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“Our biggest challenge of 2024 was responding to five hurricanes that hit six of our regions,” said Rodriguez.
In 2024, KW Cares awarded $2.4 million for hurricane disaster response, including relief supplies and 420 emergency grants, and $928,951 to support associates and their immediate families affected by Hurricanes Helene, Milton, Beryl, Francine, and Debby.
“We distributed 969 generators to our associates and their families that lost power during those devastating storms,” said Rodriguez.
KW Cares has trucks, trailers, and pre-stocked warehouses with supplies for disaster response. The Austin, Texas-based KW Cares call center assists KW® agents and families impacted by disasters.
KW Cares has received the 2025 Platinum Seal of Transparency, the highest recognition awarded to charitable organizations, from Candid, a nonprofit research group. KW Cares maintains a Four-Star rating from Charity Navigator, the world’s largest nonprofit evaluator.
Since 2003, KW Cares has provided over $66.0 million in assistance through more than 7,200 grants to KW® agents and families. KW Cares is funded primarily through KW-affiliated associates who donate a portion of their real estate commissions.
For more information on KW Cares, visit the 2024 Annual Report.
KW Cares is a 501(c)(3) public charity created to support KW® associates and their families with hardship as a result of a sudden emergency. Hardship is defined as a difficult circumstance that a person or family cannot handle without outside help.
This charity is at the heart of Keller Williams’ culture in action—finding and serving the higher purpose of business through charitable giving in the market centers and communities where associates live and work.
Austin, Texas-based Keller Williams Realty, LLC is the world’s largest real estate franchise by agent count. It has more than 1,000 market center offices and 165,000 affiliated agents. The franchise is No. 1 in units and sales volume in the U.S.
Since 1983, the company has cultivated an agent-centric, technology-driven, and education-based culture that rewards affiliated agents. For more information, visit kwri.kw.com.
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