KWRI Teams – Your Niche is Your Superpower

Keller Williams University (KWU) is the training and education heart of Keller Williams, a Training Magazine Hall of Fame company, with a mission to transform the real estate industry through best-in-class learning experiences. KWU is the hub for foundational training programs such as Ignite, technology how-to’s, and live classes that fuel productivity. Our offerings include an expansive faculty program, market of the moment livestream training, and annual educational events such as Family Reunion.

The MarCom team blends creative, strategic, and analytical talent to shape Keller Williams’ brand across content, design, social, and digital. From storytelling to PR, we craft messaging that drives engagement, supports recruiting and retention, and amplifies KW’s training, coaching, and tech. Our work plays a key role in elevating the KW brand and fueling company-wide growth.

The Events team at Keller Williams designs and executes high-impact experiences that educate, inspire, and connect our agents and leaders. From large-scale conferences to exclusive leadership retreats, we manage end-to-end event strategy and logistics. Within the team, Red Label oversees merchandise planning and sales, enhancing engagement through branded products that celebrate KW’s unique culture.

KW Video is Keller Williams’ in-house video and media production team. We produce high-impact videos, podcasts, motion graphics, and livestreams to support company-wide initiatives, events, education, and branding. From creative development to final delivery, we help bring the KW story to life through dynamic visual content.

Our technology team is focused on building simple, seamless, and scalable solutions driven by business insights and analytics. By helping agents work more efficiently and productively, we empower them to be the best fiduciaries for their clients. Our cross-functional team — spanning product management, design, data and analytics, engineering, corporate development, and LABS — works closely with KW agents and franchisees across the ecosystem to deliver exceptional experiences.

LABS represents the voice of agents and leaders inside of headquarters at KWRI, identifying how we can help KW franchisees and agents run more efficient, more profitable businesses.

KW MAPS Coaching is Keller Williams’ in-house coaching organization, designed to help agents, leaders, and real estate teams accelerate their personal and professional growth. Through one-on-one coaching, group programs, and large-scale training experiences, MAPS delivers results-driven strategies tailored to the KW model. With a focus on productivity, mindset, and accountability, we empower clients to break through ceilings and achieve extraordinary success.

Keller Williams Worldwide is the international franchising department of Keller Williams Realty. With a presence in 60+ countries and regions, KW Worldwide empowers real estate entrepreneurs through industry-leading models, education, and technology, creating opportunities for growth, leadership, and success in diverse markets across the globe.

From writing bestselling books to hosting podcasts to architecting learning events, Strategic Content serves as a key hub of thought leadership. We don't just create content, we elevate performance and expand possibilities for real estate professionals worldwide. With million-copy bestsellers The ONE Thing and The Millionaire Real Estate Agent, along with multiple other titles, we transform how real estate professionals think, work, and win.

As part of Strategic Content, Publishing ensures that breakthrough thinking reaches every agent who needs it. From Rookie Real Estate Agent to The Millionaire Real Estate Investor, each title becomes the foundation for courses, audiobooks, and educational content that extends far beyond the page. When you hold one of our books, you're accessing decades of real estate wisdom distilled into actionable strategies that transform lives and careers.

The KW Talent Acquisition team is responsible for identifying, attracting, and hiring top talent to meet our strategic workforce needs. We develop effective recruitment strategies that attract top talent by collaborating closely with our hiring managers and department leaders, as well as leveraging data-driven insights and modern recruitment technologies. We’re committed to providing a seamless candidate experience from first contact through your first day at Keller Williams!

Research is where market intelligence meets strategic insight. As part of Strategic Content, our Research team uncovers the patterns, opportunities, and strategic shifts that position our agents ahead of the curve. Every insight we deliver serves one purpose: to ensure Keller Williams agents have the market intelligence they need to guide their clients with confidence and authority, regardless of market conditions.

The Finance department plays a crucial role in managing KW’s financial health. The team handles budgeting, forecasting, financial reporting, analysis, and accounts receivable and payable. We also work closely with our executive team to guide strategic decision-making and business growth, while maintaining financial compliance and optimizing the use of resources. Through careful management of the company's financial activities, we help drive overall success and sustainability for KW.

Our support teams keep things running smoothly for our franchise offices and associates around the globe. Franchising, contracts, compliance, litigation management, and mergers are all important services that require the best! We look for fast-paced, independent thinkers who firmly believe in KW's culture.

KW Next Gen is a 501(c)3 non-profit dedicated to empowering young adults to unlock their greatest potential through self-development events, coaching, and scholarships. Founded in 2015 with the guidance and vision of Gary Keller, our interactive learning experiences shatter limiting beliefs and help budding entrepreneurs and next-generation leaders define their personal mission and discover their path to a fulfilled life.

KW Cares is a 501(c)(3) non-profit dedicated to serving Keller Williams associates and their dependent family members experiencing hardship as a result of a sudden emergency. We step in swiftly to provide financial grants and aid when these unforeseen emergencies create difficult circumstances for our KW associates. Together we empower, support, and uplift our KW family.

Our membership divisions provide something for everyone when it comes to educating, networking, and generating referral business. From KW Luxury to KW Land, Keller Williams team members support a range of unique KW Communities.